An assistant nurse by training, she specialized in foot care, then became a massage therapist, a nail technician, a medico-beautician, a trainer and now an entrepreneur. In 2015, the sting of entrepreneurship seized her when she gave birth to her eldest, knowing that she did not want to do anymore 9 to 5. Félicidad decided to goeducate herself on how to build a business. During her journey, she heard the story of Caroline Neron, which was similar to hers. Then she told herself "if she can do it then I too can succeed in my companies". Her determination as well as her passion to bring good to others allowed her to break into this industry.